Agenda

08:00 – 08:30

Registration & Networking

08:30 – 09:00

Opening Speech
Competing for Growth: Player or Playground?
Hermawan-KartajayaHermawan Kartajaya

Founder & Executive Chairman of  MarkPlus, Inc.
Asia Marketing Guru

09:00 – 10:30

ASEAN Economic Community Award
by Philip Kotler Center for ASEAN Marketing

 

Keynote Presentation
ASEAN Rising: AEC Beyond 2016
Tan-Khee-GiapTan Khee Giap

Co-chair of Asia Competitiveness Institute, National University of Singapore
Chair, Singapore National Committee for Pacific Economic Cooperation

10:30 – 11:00

Morning Break

11:00 – 12:15

Marketing Ideas Worth Spreading from ASEAN

Facilitator:

Hooi-Den-HuanHooi Den Huan

Director of the Nanyang Technopreneurship Center
Nanyang Technological University

Case:

Pertaminaindonesia

Ahmad-BambangAhmad Bambang

Marketing Director
PT Pertamina (Persero)

 

Topic:

d’Gil Marketing: Think Like There Is No Box

Reebonz malaysia

Sharanjit-KaurSharanjit Kaur

Senior Global Marketing Manager
Reebonz

 

Topic:

Engaging with ASEAN Luxury Market

PhinDeli Coffeevietnam

Pham Dinh NguyenPham-Dinh-Nguyen

President & CEO
PhinDeli Coffee

 

Topic:

PhinDeli: A Well-Told Online Storytelling

Blibli.comindonesia

Kusumo Martanto

CEO
Blibli.com

 

Topic:

Empowering generation to the next level

Grabmalaysia

Cheryl-GohCheryl Goh

Vice President of Marketing
Grab

 

Topic:

Startup Marketing: Scaling from Growth to Brand Marketing

12:15 – 12:30

Youth Entrepreneurship Award

By Binus University
Supported by ICSB Indonesia

12:30 – 13:30

Lunch Break

13:30 – 15:00

Marketing Ideas Worth Spreading from Global Companies

Facilitator:

Hooi-Den-HuanHooi Den Huan

Director of the Nanyang Technopreneurship Center
Nanyang Technological University

Case:

indonesiaTelstraaustralia

Erik MeijerErik-Meijer

President Director / CEO
Telkomtelstra

 

Topic:

Delivering Great Marketing Through ICT

Huaweichina

Jonathan Angjonathan-ang

Director
Solution Strategy & Marketing
Huawei South Pacific Region

Topic:

Customer Experience Innovation for Hi-Tech Companies

EMART INCkorea-flag-a4

Hugh (Sanghoon) ParkPark-Hugh

VP, Global Business Strategy
EMART INC

 

Topic:

EMART Innovation Journey

Godrejindia-flag-a4

Puneet Kusumbia

Marketing Director
Godrej Indonesia

 

Topic:

A tale of two innovations – How successful innovations across two geographies made a difference in consumers lives!

15:00 – 15:30

Afternoon Break

15:30 – 16:00

Entrepreneurship and Marketing:

Dr. Winslow Sargeant

Former Chief Counsel for Advocacy
Small Business Administration Office of President Barack Obama

United States

16:00 – 17:30

Inspiring Thoughts:
Understanding the Human Brain for Business

Prof. Moran Cerf

Neuroscience Marketing Expert
Kellogg School of Management

United States

 

Putting It All Together
Next Roadmap for Action Beyond 2016
Hermawan-KartajayaHermawan Kartajaya

Founder & Executive Chairman of MarkPlus, Inc.
Asia Marketing Guru

Hosted By:

hosted

Title Partner:

pertamina

Key Partner:

bca

Partner:

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Endorsed By:

endorsed

Official Airlines Partner:

garuda-indonesia

E-Commerce Partner:

e-commerce-partners

Media Partners:

media-partners-v2-1-8

Organized By:

organized