| Hermawan Kartajaya is the renowned Asian Marketing Guru who is the President of World Marketing Association . In 2003, he was named by the United Kingdom Chartered Institute of Marketing as one of the “50 Gurus Who Have Shaped the Future of Marketing”. Others in the 50 include other famous icons such as Philip Kotler, Tom Peters, Theodore Levitt, David A. Aaker, Seth Godin, Malcolm McDonald, Gary Hamel, Kenichi Ohmae, and Al Ries.
He entered the international league in marketing with his own models, including the legendary Sustainable Market-ing Enterprise model , and received an acknowledgement from Prof. Philip Kotler, the world's guru of marketing.
 Hermawan has also been in co-authorships with Prof. Kotler for international books Repositioning Asia : From Bubble to Sustainable Economy , Rethinking Marketing: Sustainable Market-ing Enterprise , Attracting Investors: A Marketing Approach to Finding Funds for Your Business, and Think ASEAN which was recently launched.
He is also an internationally acknowledged speaker in the marketing field. He has been invited as a speaker and guest lecturer in many national and international seminars/conferences and universities, from Singapore to Switzerland to Russia . He speaks at numerous marketing conferences around the world and continually contributes his expertise to the marketing community.
His contribution to the world of marketing in Indonesia and the region has earned him respected special roles in important institutions in and out of Indonesia.
At present, he sits at the Board of Trustee , University of Indonesia ( 2007-2012) along with other highly regarded national veterans such as Prof. Dr. Emil Salim (Former Minister of Environment, Republic of Indonesia) and
Dr. Ing. H. Fauzi Bowo (Vice Governor of Jakarta).
Hermawan is also the Representative of the Republic of Indonesia for the Council of Advisors of the ASEAN Foundation together with representatives from other 9 ASEAN countries.
He is the Honorary Consul for Czech Republic in Surabaya with Jurisdiction in East Java, Central Java and Jogjakarta and also the Special Advisor to the Chief of Police of the Republic of Indonesia.
In every aspect of his professional and personal achievements, he has influenced and extended on the importance of Marketing to everywhere.
It is no wonder that Hermawan is said to "eat, sleep, think and dream Marketing"
What World Famous Figures Say About Him
“Hermawan Kartajaya, a world class marketing modeler, has blended the latest marketing trend with a conceptual foundation."
Philip Kotler
S.C. Johnson & Son Distinguished Professor of International Marketing,
Kellogg School of Management
“Hermawan Kartajaya is to Asian Marketing what Philip Kotler is to Global Marketing.”
Warren J. Keegan
Lubin School Distinguished Professor of Business,
Pace University
“Most of what I know about Marketing, I learned from Hermawan Kartajaya.”
S. David Young
Professor of Accounting & Control, INSEAD,
Author of EVA and Value Based Management
“The Positioning of Hermawan Kartajaya in Marketing is unique. He is a combined 'product' of Western Mind, Asia Heart and Indonesian Soul. Every company must get his advice.”
Al Ries
Chairman, Ries & Ries,
Author of Focus: The Future of Your Company Depends on it
“I think, Hermawan Kartajaya is not only a top leader in Marketing but also an Asian fighter for Marketing.”
Sherman Lam
President of Asia Pacific Marketing Federation (2002-2004) |
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