MarkPlus, Inc.’s differentiation has always been its thought leadership in the field of marketing. Since 2000, Hermawan Kartajaya, along with the firm’s leaders, has written a total of 5 international books with Professor Philip Kotler, the Father of Modern Marketing. The book, Marketing 3.0, was originally incubated at MarkPlus, Inc.’s and was universally accepted worldwide (to date, the international edition has been translated into 25 non-English languages). Marketing 4.0 is the latest book co-authored by Philip Kotler, Hermawan Kartajaya and Iwan Setiawan (MarkPlus Chief Knowledge Officer) which helps businesses better navigate the transition from traditional to digital with its solid framework. MarkPlus is also known for its white papers and syndicated research studies on various marketing-related topics and consumer insights.
MarkPlus, Inc. offices is clustered around 4 regions: (1) Greater Jakarta that consists of Jakarta as the firm’s headquarter and surrounding cities; (2) Jabalnusra region with its hub in Surabaya; (3) Sumatera region with its hub in Medan; and (4) Indonesia Timur region with its hub in Makassar.