ABOUT MARKPLUS, INC.

A leading Southeast Asian professional services firm that serves companies and individuals in the areas of consulting, marketing research, education and media community. Founded in 1990 by Hermawan Kartajaya, we have emerged as the trusted advisor and, in many cases, change agents in the areas of strategy and marketing to many businesses and institutions in the Southeast Asia region.

 

WE ARE CONSTANTLY INVENTING NEW WAYS TO APPROACH THE EVER-CHANGING MARKET

Today’s world where everyone is more connected _ hence more engaged with each other _ offers both opportunities and challenges for all businesses, calling for ingenious approach to survive and thrive. MarkPlus answers this call with the newly launched WOW Marketing which integrate all the previous thoughtleading concepts of the legacy and the New Wave Marketing, make it the most comprehensive marketing framework available to date.

 

WE ARE THE GATEWAY INTO ALL REGIONS OF THE GROWING INDONESIAN MARKET

With the opening of Banda Aceh branch, we have developed a truly nation-wide network of businesses, governments and communities that spans throughout the country. Along with the ASEAN regional office in Kuala Lumpur that has been established since 2004, we have an unparalleled network that enables us in providing excellent services to the clients.

 

WE COVER A COMPREHENSIVE ARRAYS OF INDUSTRY

Across business units we serve 18 sub sectors that are grouped into 6 key sectors as follows:

  • Financial Services Industry (FSI)
  • Automotive, Transportation, and Logistics (ATL)
  • Communication, High-Tech, and Media (CHM)
  • Healthcare, Property, and Consumer (HPC)
  • Resources, Infrastructure, and Utilities (RIU)
  • Government and Public Services (GPS)

The experience of serving such a diverse portfolio of clients in all major industry sectors adds breadth and depth to our solutions as we go along.

WHAT IS M

1. EXCELLENCE
EXCELLENCE
BRANDED OPERATIONAL EXCELLENCE (BRAND MANAGEMENT)
Building excellent brand is achieved through operational excellence by way of providing excellent service punctually, with lower cost and expected quality.

  • Quality: Ensuring the quality of work meets or even exceeds customer expectation.
  • Cost: Doing initiatives to keep costs as low as possible without compromising quality.
  • Delivery: Confirming on time work delivery.
  • Service: Providing excellent service to enhance customer satisfaction

 


CUSTOMER INTIMACY EXCELLENCE (CUSTOMER MANAGEMENT)
Creating value at every interaction is the main key to build intimacy with internal and external customer. While external and internal customers may play different role, both are critical to the viability of the business. Get: Acquiring the right customer with the right efforts at the right time

  • Keep: Providing excellent service to the customer for loyalty reasons.
  • Grow: Increasing customer lifetime value and encouraging them to give recommendation.
  • Win Back: Attracting lost customer and convincing them back to our business.

 


PRODUCT LEADERSHIP EXCELLENCE (PRODUCT MANAGEMENT)

Excellent company shows the ability and determination to make products that customers consider superior by practicing product leadership strategy. Excellence in product leadership can be achieved by proposing noble ideas to start initial products, creating additional value to maximize potential product, utilizing existing resources to maintain essential product, and observing the customer needs and trends to examine the sustainability of existential product.

 

2. PROFESSIONALISM
PROFESSIONALISM

PASSION FOR KNOWLEDGE
Keen to continuously learn, develop, and share knowledge to others. Enthusiast to learn new stuff, keep updated with the latest data, information, and concepts yet able to implement the knowledge into practical issues.

 

PASSION FOR BUSINESS
Keen to seek business opportunities, sell, and concern about the target achievements. Always aware and evaluate potential opportunities. Actualize the potential opportunities by proactively engage either directly or indirectly in selling activities and have a target-and-cost-conscious attitude.

 

PASSION FOR SERVICE
Keen to serve customers both externally as client and internally as friend. Genuinely care about customers, be sensitive to sense customers’ need, be courageous to show apology, and give immediate service recovery in case of failure in satisfying customers.

 

PASSION FOR PEOPLE
Keen to socialize with others to build relationships. Be confident to interact with other people, easily initiate conversation and establish good connections, also eager to be part of social activities to meet new people.

 

 

3. ETHICS
ETHICS

TRUSTWORTHINESS

TRUSTWORTHINESS Think of True Blue / Be honest. Don’t deceive, cheat, or steal. Be reliable, do what you say you’ll do. Have the courage to do the right thing. Build a good reputation. Be loyal, stand by your family, friends, and country.

RESPECT

RESPECT Think of the Golden Rule / Treat others with respect; follow the golden rule. Be tolerant and accepting of differences. Use good manners, not bad language. Be considerate of the feelings of others. Don’t threaten, hit or hurt anyone. Deal peacefully with anger, insults, and disagreements.

RESPONSIBILITY

RESPONSIBILITY Think of being responsible for a garden or finances; or as in being solid and reliable like an oak / Do what you are supposed to do. Plan ahead. Persevere: keep on trying! Always do your best. Use self-control. Be self-disciplined. Think before act – consider the consequences. Be accountable for your choice.

FAIRNESS

FAIRNESS Think of dividing an orange into equal sections to share fairly with friends / Play by the rules. Take turns and share. Be open-minded; listen to others. Don’t blame others carelessly. Treat all people fairly.

CARING

CARING Think of heart / Be kind. Be compassionate and show you care. Express gratitude. Forgive others. Help people in need.

CITIZENSHIP

CITIZENSHIP Think of regal purple as representing the state / Do your share to make your company and community better. Cooperate. Get involved in community affairs. Stay informed; vote. Be a good neighbor. Obey laws and rules.Respect authority. Protect the environment.

Copyright ® 2017 MarkPlus, Inc. All rights reserved.

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