MarkPlus keenly observes global marketing trends in order to create the most relevant and up-to-date marketing concept for Indonesia. The Public Education Program (PEP) is our home-made training program to provide most relevant competency development training to business professionals. We have developed a range of topics that will enhance your human capital performance at operational as well as the strategic level. The materials are prepared by our team to solve problems typically faced by practitioners across industries.
In 2017, with the launch of our newest book ‘Marketing 4.0: Moving from Traditional to Digital’, MarkPlus Institute has reoutlined the Public Education Program (PEP) syllabus.
The Public Education Programs are classified into 4 types:
- Generalist Marketing
- Specialist Marketing
- Digital Marketing
- Entrepreneurship & General Management
For Specialist Marketing, the program offers specialization in three subjects: Brand, Sales, and Service.