The grandest marketing event is back in town – 7 Day 70 Hour Non-Stop!
Jakarta, 3 May 2017 – Carrying forward the success of Jakarta Marketing Week (JMW) last year, MarkPlus, Inc. is organizing the grand marketing event for marketing enthusiasts once again, the 5th Annual Jakarta Marketing Week 2017. Located in Kota Kasablanka, Jakarta Marketing Week 2017 will be held for 7 days, 70 hours non-stop, from 3rd to 9th May 2017.
The event is a fascinating place to bring together various communities: artists, businesses, and government. This year, Jakarta Marketing Week 2017 is themed, “Lifestyle and the City“, and thus the various sessions during the event will serve to unveil the latest marketing trends and phenomena of the urban lifestyle of Jakarta. Thousands of participants are expected to attend the Jakarta Marketing Week 2017, who can make the most of the visit by enhancing their knowledge, enjoying entertaining performances, as well as expanding their networking.
On the first day (3rd May), Jakarta Marketing Week 2017 will be opened by MarkPlus Founder and Chairman Hermawan Kartajaya and Minister of Transportation of the Republic of Indonesia, Budi Karya Sumadi. In addition, Director of Operations & Maintenance, PT. MRT Jakarta, Agung Wicaksono will also discuss his thoughts on the transformation of lifestyles in urban Jakarta once MRT begins operations.
A series of exciting events encompass the 7-day celebration at the Jakarta Marketing Week 2017. At the inaugural day, JMW 2017 presents the BUMN Day with the theme “Hadir untuk Negeri“. A number of important representatives from BUMN (state-owned companies) will share experiences on their innovation as part of efforts to advance Indonesian society. The first day will be wrapped up with the award ceremony of BUMN Marketeers Award 2017 which is a token of appreciation on the stellar performance of state-owned enterprises (SOEs) and subsidiaries developing and executing the right marketing strategies consistently through the year 2016-2017. BUMN Marketeers Award 2017 is held by MarkPlus in partnership with with the BUMN Insight Magazine and fully supported by BUMN Public Relations Forum.
Chairman of BUMN Public Relation Forum Ahmad Reza acknowledged the awards for its positive influence and said it was encouraging for the workers in SOEs. He hopes for the event to contribute in building synergies between SOEs to guide the performance strategy of public relations and corporate branding, with an aim to build a positive image. This would in turn help create a good value of the company in the eyes of the community.
Head of Marketing Communications at PT. Pertamina (Persero) Dendi T. Danianto said that Jakarta Marketing Week 2017 is the right platform to deliver Pertamina product stories to be better known by the people. “Pertamina considers strong branding to be achieved through appropriate interaction, and at the Jakarta Marketing Week 2017 event, Pertamina can get closer and touch consumers directly, “added Dendi.
The sessions at JMW from Day 2 to Day 7 are no less exciting. Every day, at JMW 2017, we bring together celebrated personalities from a variety of social, business and institutional communities who have evidently casted a positive impact on the surrounding environment and urban Jakarta. Some of the social figures who will participate in the event include: Dion Wiyoko, Gibran Rakabuming, Farhan, and Yenny Wahid.
Not to forget, a number of provincial, city, and district governments will also participate in the JMW 2017, aiming to showcase the culture and uniqueness of their respective regions. These sessions are primarily aimed at improving the awareness of urban Jakarta towards a number of other areas in Indonesia. Some of the participating areas are Maluku Province, Lampung Province, Malang Regency, and Kudus Regency.
At the closing ceremony (9th May), which also coincides with MarkPlus 27th Anniversary Commemoration, JMW 2017 will witness the Marketeers of The Year Jakarta Awarding Ceremony as well as a special Lecture of The Year session featuring Dr. (H.C.) Ir. Ciputra. The theme of the day will be “Indonesia (Re) United”. This theme is inspired from the dynamics of the communities in Jakarta before the seemingly divided Pilkada (Jakarta Elections), but after the tentative announcement of the results, we expect the community to be reunited. As we observe, all parties embrace the other sides and carry forward the process of democracy in Indonesia. “Indeed, Indonesia is made up of a diverse society. Starting from culture, behavior, and thinking. But, this is clear evidence of how this diversity does not make us fragmented. In time, the people of Indonesia can unite to achieve a common goal “, explains Hermawan Kartajaya on the concept of Indonesia (Re) United.