MarkPlus Business Outlook.

In today’s ever-changing market landscape, companies across industries face both challenges and opportunities amid global uncertainty. MarkPlus Business Outlook serves as a strategic guide, providing timely insights and predictions on key industry trends. By highlighting emerging opportunities and potential risks, this report equips business leaders with actionable perspectives to navigate uncertainty and stay ahead in a dynamic market.

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Chinese Brands Surge: What Can Indonesia's Automotive Industry Learn?

Competition in Indonesia’s automotive industry is becoming increasingly intense. Chinese brands are driving the growth of EVs in the market, while Japanese brands continue to play a central role in service. It is time to look at the key strategies to win the hearts of Indonesian consumers.

Unlocking Potential: AI-Powered Digital Transformation in Financial Services

Fnancial services industry is facing rising costs and declining margins. Artificial Intelligence (AI) emerges as a solution to enhance efficiency and innovation through personalization, automation, and relevant strategies to drive growth.

Meningkatkan Literasi dan Inklusi berbasis Digital (IRT Ramadhan)

Sharia banking in Indonesia is growing rapidly, supported by digitalization that creates opportunities to reach Gen Z. This presents the right moment for Sharia banks to enhance understanding and build customer trust to stay relevant to evolving needs.

The Problem of CSI - Why Your Most Trusted Metric Could Be Misleading You

The Customer Satisfaction Index (CSI) does not always reflect consumer loyalty. Several metric approaches can help detect churn and build emotional connections with consumers.

Game Changing Strategy to Generate New Leads

Multifinance industry has the opportunity to boost sales by leveraging brand trust. Building a trustworthy brand, engaging relevant influencers, and focusing on customer-centricity can help drive potential leads for companies.

Personal Data Education in Public Services

The use of digital services in Indonesia continues to grow, yet there is a need to strengthen digital literacy among its people. Several strategies can be implemented to enhance literacy and ensure the security of personal data.

Next-Gen Beauties Strategies for Changing Industry

Indonesia’s beauty industry is undergoing a transformation as skincare becomes a daily essential, local brands dominate with influencer-driven strategies, and younger consumers redefine beauty around authenticity and healthy skin.

Driving Tomorrow: Navigating The Future of the 4W Industry

Indonesia’s 4-wheels industry is in an exciting momentum. New car sales are stagnating, while purchases of used cars and EVs are rising. Three key topics emerge: affordability, innovation, and customer loyalty.